CEO Message

As regional pioneers and leading well-established real estate developers, we have always recognized that the real estate sector is one of the key generators of the wealth of any nation. A booming real estate market is not only a sign of economic prosperity, it is also generally a key driver of economy. Property drives production in the industrial and commercial projects and subsequent service projects. It is for this reason that we have recognized the significance of our role as a premier real estate development company and have committed ourselves in creating a corporate structure that enables solid growth in our business, and supporting and achieving our Mission and Vision.

 

To achieve this, we started with a vision, and then went to great lengths to assemble a world class team of professionals, combined with state-of-the art systems and infrastructure solutions, to give us the depth, experience and resources to meet this vision.

 

We have also strived to preserve our capital wealth (our investors, stakeholders and employees), while maximizing our ability to pursue the tremendous opportunities the market has presented to us, and will continue to present for many years to come.

 

To do so, we have focused on developing a solid risk mitigation strategy, and have maintained a conservative and sensible economical posture that will preserve our past success, thus enabling our future success, overcoming all the region's stresses, resulting in the global financial crisis.

 

Our approach is simple. It is about taking great pride in what has been achieved around us, and great pride in being part of it.

 

CEO

 

 

Firas Baba.